HOW WE WORK

We know that marketing can seem 'fluffy' at times however, we are realists and have many years practical experience in businesses with a technical focus. We have real world experience in achieving business growth through inbound and outbound marketing. Working with our clients inthe technology, media and services sectors so that we speak the same language and help them reach their audience with targeted marketing that fuels business growth.

We also do our homework so before we start on a project or a conversation you can be sure that we are ready to understand your business objectives from day 1 and lead the way to success.

STRATEGY

An effective marketing strategy has four primary foundations:

  • Research and evidence is used to provide the foundation for genuine results and by doing this, successful outcomes will be achieved

  • The landscape has changed with technology, we use it to help make marketing decisions, reduce lead to cash lead-time and improve customer experience

  • ROI reporting so that both Tricca and our clients are accountable for their actions against clearly defined objectives

  • Ensuring that by using ABM we maximise value from every lead by integrating marketing and sales

 


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GETTING TO KNOW YOU

After an initial discussion and requirement capture, we will get started straight away. Ensuring that we pay attention to detail, we then provide a plan for your review, feedback and discussion.

SHOUT IT OUT

When your story, product or service is set up, a plan is formulated and its time to deliver. Communication with your customers and prospects gets underway. We'll then ensure that communications are received accurately, stimulate engagement and begin to provide results.

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PART OF THE TEAM

It's important to us that we earn a place on your team and become part of the fabric. We'll talk lots, listen more and absorb the culture and values of your business. Marketing goes deeper than a pretty logo.

SHOW IT OFF

When running an event or attending an exhibition, we will be there to represent you. We arrange entertaining events and eye catching stands to get your business closer to the audience. Our team design, build and prepare exhibition materials and plan great events.

IMPLEMENT THE PLAN

The real work begins when a plan has been agreed. Excitement and anticipation are high at this stage. By carefully managing actions and activities we'll get things moving and keep you continually updated.

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GET RESULTS

If marketing activity isn't generating revenue then it's not doing its' job. We'll be 100% open and honest regarding performance and demonstrate the returns on investment for each and every element. It is after all why you have hired us!

WEBSITE DESIGN IS JUST THE START

Tricca work with our clients to provide functional websites that are built with the user experience in mind. Over 50% of website access is accessed via mobile devices and your first chance in most cases to create a lasting impression.

Having a responsive design improves the time people spend on a website. Providing a better user experience keeps them coming back.

We provide engaging content that forms part of an inbound strategy then help you identify and manage visitors to your site, improving your lead to cash prospects and turning them into customers.

Websites can also provide your customers and prospects with access to much more than pretty pictures and interesting content. By linking into e-commerce solutions, databases, lead capture software the way in which your information drives communication between you and your customers with persoanilsed messaging will get the ' brilliant products and services you provide to a wider audience.

 
  • SEO & paid search

  • Lead Forensics - Platinum Partner

  • Squarespace & WordPress

  • HTML5

  • iOS & Android integration

  • Outlook

  • API integration

  • CRM linking

  • Mailchimp

  • Social media integration

  • Social Media presence

  • Outlook/email integration

Campaigns & Promotion

Keep a personal touch while removing manual tasks from your to-do list. Creative inbound campaigns and keeping your customer database up to date with preference settings to target exactly the right customers for maximum effect. 

Great products and services deserve an eye catching showcase or platform to get attention, drive interest and get new customers. Whatever the reason to show off how brilliant you are, we have the creative and practical skills to make your event, launch or exhibition attendance get noticed.

We can also provide printed material from exhibition stands to business cards, flyers & leaflets to printed product guides, stickers to t-shirts....well you get the idea. Printing, we have that covered too. Get in touch and get a quote for your printed materials.


CAMPAIGNS

As consumers, we all have experience of marketing campaigns. Email, voice and direct mail are powerful ways to reach your audience and can be used to build brand loyalty, gain insight and most importantly drive sales. Campaigns can be measured easily and success lies in the execution of targeted messaging.

EVENTS

Events, trade shows and exhibitions are a visible way to reach a wider audience. Done well and with good preparation they can produce a good return on investment. We love helping our clients to get noticed, by reaching, educating and engaging with their audience. We support the promotion with high quality digital, print and stand design.

PROMOTION

From business cards to corporate sports sponsorship, extending the reach of your brand to a wider audience drives success. We design and print high quality material to support the overall marketing strategy. Brochures, flyers, booklets, t-shirts, signage, merchandise, promotional material and stickers are all available from Tricca.

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Opt In? Your Privacy.
Here at Tricca we take your privacy seriously and will only use your personal information to administer your account and to provide the products and services you have requested from us. However, from time to time we would like to contact you with details of other products, offers, services or competitions we provide. If you consent to us contacting you for this purpose please tick to say how you would like us to contact you:

PR & EDITORIAL

Interesting articles and engaging content grab the attention and drive interest. By backing up an interesting article with infogaphics, research, insight and tips our team of copywriters can combine many elements to provide content to drive interest in your products, services and company.


Press Relations

Get people talking about your products and services. As part of an integrated marketing strategy, we'll use our experience and contacts to reach out and best promote your brand. We have strong relationships with industry specific publications for digital and print exposure.

Research

Knowing whats out there, who the players are and how they go about their business is key to the success of your own strategy. To set expectations and target the right customer profile, in depth research will benefit the promotion of launch of products & services.

Blogs

Interesting articles and engaging content grab the attention and drive interest. By backing up an interesting article with infographics, research, insight and tips - our copywriters can combine elements to provide content that drives interest in your products, services and company.

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Opt in? Your Privacy
Opt In? Your Privacy. Here at Tricca we take your privacy seriously and will only use your personal information to administer your account and to provide the products and services you have requested from us. However, from time to time we would like to contact you with details of other products, offers, services or competitions we provide. If you consent to us contacting you for this purpose please tick to say how you would like us to contact you:

SOCIAL MEDIA

Managed daily feeds to your social media accounts requires more than just a happy emoji. Social media can be a reliable part of of an integrated marketing strategy and is an important medium to reach your customer when they are on the move. Social media is also part of the fabric of our daily lives, that is an effective way to promote your brand, manage existing customer interactions and engage with new customers by providing them with interesting content to consume.


CHANNELS

Picking the right social media channel is as important as a cup of caffeine first thing in the morning. We research your industry sector to understand the social media platforms that will benefit you and your customers the most.

ENGAGEMENT

If you are looking to increase your contact with new and existing customers and get them looking at your products and services then we have a plan for that. If however you just want a massive amount of followers then we probably aren't for you!

CONTENT

There is always something you'll want to share with your customers. How and when will depend on several individual factors. By having an editorial plan which combines marketing activities across digital platforms, and even print, make the most of likes & shares.

VIDEO, PHOTOGRAPHY AND VR

Potential clients want to know who you are and how you work. Use high quality imagery to tell your company's story, give insights to its culture, and present your team. It will boost the credibility of your business and at the same time provide a personality to your brand.

Stunning website images guarantees a great first impression. 360 & VR gives a deeper experience. Video keeps you messaging fresh.