Tricca | B2B Marketing

News & Musings

October 2017 roundup

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I love this time of year with the days are getting shorter and the crisp cold mornings. My circadian rhythms are switching my body clock to rise well before the sun and with retail focused business ramping up towards Christmas there are plenty of new opportunities for our clients to connect with new customers. Early bird, worms etc...

This month we have some great new tools in our armory to help clients improve lead generation. Inbound marketing, as part of a wider integrated strategy, needs more than just great content, design and products to showcase. Capturing visitors to your website at source provides a significantly better chance of turning them into a prospect. As a Platinum Partner for Lead Forensics,
the industry leader in website visitor tracking, we have a free trial available so be sure to check it out.

Don't forget that we have another cool free tool which will help you understand how effective your website and SEO performing, try our free digital audit where many of our clients are already getting increased traffic and improving the quality of their leads as a result of the audit recommendations.

This weekend will see our friend Luke McLean make is home debut against Edinburgh rugby. If you'd like to experience premiership rugby at London Irish then apply to join us as our guests throughout the season.

All the best for the month ahead

Virtual reality to show off your home, business, route or any location allows your targeted audience to connect in a very real way. From hotels to real estate, theme parks to office orientation give your viewers an experience to make a lasting impression. Find out more
With research showing that 98% of website visitors never enquire, Lead Forensics can maximize your website ROI by identifying the anonymous visitors on your site
and turbocharge your lead generation. Start your free trial
You'll know your business and probably your path to retaining successful customer relationships, but things change with the competitive environment you operate in and with the constant advances in technology its not always possible to take the time to keep on top of every change and innovation. Read more
85% of marketers who measure ROI describe account-based marketing as delivering higher returns than any other marketing approach, with half of those marketers citing significantly higher returns. Find out how Tricca's approach using ABM is getting results.
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